Latest Articles


Media Networks and More Will Shape Better Retail in 2020

Last updated: 01/03/2020

This upcoming year is already shaping up to be a banner year with a new Brexit deadline, the Summer Olympics in Tokyo and, of course, a presidential election. But what about the...

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The Key Challenges in Enterprise Content Marketing

Last updated: 01/03/2020

Many of the nation’s largest companies haven’t moved beyond the days of the “mad men” of Madison Avenue’s ad campaigns when it comes to marketing. Major ad agencies still...

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What is a Twitter Chat and How to Turn One into a Powerful Marketing Tool

Last updated: 01/03/2020

Twitter chats are a great way to connect with industry peers, grow your following and increase your social media profile. And they’re not just helpful for individuals: hosting...

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5 Resolutions To Improve Your Social Media Strategy In The New Year

Last updated: 01/03/2020

As 2019 comes to an end, we’re almost to my favorite activity of the year: making New Year’s Resolutions. Some of you may already be busy thinking about planning your business’...

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How Employee Engagement Programs Impact Productivity  - New To HR

Last updated: 01/03/2020

Labor is arguably the essential ingredient in the success of any business. As a popular organization concept in today’s world, employee engagement has found root in different...

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What’s More Effective, Social Media Marketing or Email Marketing? - okwrite

Last updated: 01/02/2020

Like any answer to a content marketing question: it depends. It depends on the product or service you offer, the type of business you own or manage, and the audience you’re...

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5 Resolutions to Improve Your Social Media Strategy in the New Year

Last updated: 01/02/2020

As 2019 comes to an end, we’re almost to my favorite activity of the year: making New Year’s Resolutions. Some of you may already be busy thinking about planning your business’...

Read full article


Be Prepared Like a Good Scout: Marketing Trends for the New Decade

Last updated: 01/02/2020

Recently, while thumbing through all the email newsletters, client emails, and employee back and forths I receive daily in my inbox, one email stood out above the rest. It was...

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4 new PR tactics for 2020 – Earned Media Rising

Last updated: 01/02/2020

As we wrap up 2019, it’s time to evaluate what public relations plans and approaches have brought the desired results, for both internal and external clients. It’s also the...

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How One Person Can Change the Conscience of an Organization

Last updated: 01/02/2020

While corporate transformations are almost universally assumed to be top-down processes, in reality, middle managers, and first-line supervisors can make significant change when...

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