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Content Trends to Watch in 2020

Last updated: 12/30/2019

Ten years ago, public relations professionals never dreamed of creating warping facial filters for Instagram Stories or geotargeting users with video on Facebook for content....

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How Culture is Standing in the Way of Digital Transformation - Avature

Last updated: 12/30/2019

June 19th 2019, CEO and Founder of Avature, Dimitri Boylan, took to the stage to give a talk at the Future Talent Summit, the foremost global gathering of leaders dedicated to...

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3 ways marketing teams can boost public relations

Last updated: 12/30/2019

A good brand will likely remain the same—good, not great—unless its marketability is boosted. Unfortunately, many entrepreneurs often make the mistake of letting the fruits of...

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6 Direct-to-Consumer Trends to Watch in 2020

Last updated: 12/30/2019

The direct-to-consumer landscape heated up in 2019, with several brands achieving unicorn status, CEO shakeups, and more companies opening up a brick-and-mortar presence. As...

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Want to Motivate Your Employees? Foster a Sense of Community With These 5 Tips

Last updated: 12/30/2019

With what can be years of work ahead of you, it can be difficult to feel passionate about the job you're doing, especially if you've been at it for a while. A lack of motivation...

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10 Expert Tips to Improve Your Facebook Video Marketing

Last updated: 12/29/2019

Facebook has always been a visual medium. After all, it began as a digital look book before it was overtaken by friends and families sharing images of their youthful...

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Quick Tips for Making the Absolute Most of Your Hashtags

Last updated: 12/29/2019

Hashtags help businesses expand their reach, build their brand, and establish a community when used properly. Use hashtags to put your content in front of people searching for...

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These 5 Trends Defined Retail in 2019

Last updated: 12/29/2019

The way we shop changed radically in 2019. It was the year two-day shipping became slow, BOPIS somehow seemed less ridiculous—perhaps because we’ve heard it so much by now—and...

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How to Recalibrate Programmatic in 2020 With Renewed Purpose

Last updated: 12/29/2019

When the concept of programmatic advertising was emerging in 2007, there were high hopes for its transformative power in advertising. Now, after years of development, the...

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Social Media Trends for 2020

Last updated: 12/29/2019

Social Media Trends for 2020 December 24th 2019 Tweet This Social media has become an integral part of people’s lives and daily routines. Some are addicted to it so much that...

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